Just Another Day at the Office (2021) by Nick DenBoer is the first video screening inside Rabbit Hole, the fourth edition of DIGITAL VIDEO WALL, an annual project structured in thematic chapters, which promotes the dissemination and experimentation of digital art.
Rabbit Hole is the theme chosen by Gemma Fantacci to present a series of works whose focus can be identified in the metaphor introduce by Lewis Caroll of the White Rabbit. Rabbit Hole delves into the deep web to trace trajectories and movements of a visual milieu that ranges from the destructive cycle fomented by the obession for continuous aesthetic self-perfection to the representation of internet phenomena capable of altering our perception of reality.
Nick DenBoer with Just Another Day at the Office esplores the stereotype of the "office life" in a video loop, taking the viewer on a visual spin in which different characters animate the environments of their office, taking the toxic and harassing dynamics that characterize them to the extreme lifestyle. Here choas takes control, generating a well-established vicious circle from which one tries to get our.
With DIGITAL VIDEO WALL Metronom offers a place dedicated to the exhibition and presentation of digital art languages. The peculiar position of the video wall, which allows 24-hour use from the street front, transforms the DVW into an urban intervention, a way to redesign and change the image of the street.
The press kit is avaible here.
Just Another Day at the Office | Nick DenBoer
METRONOM | via Carteria 10 | 41121 Modena
6 December 2022 - 10 Janaury 2023 | h24
info@metronom.it | 059239501 / www.metronom.it